So it’s finally here – the Clarence Friday Night Pedal Party has arrived! The Clarence Pedal Party is a FREE EVENT presented by Slow Roll Buffalo and Discover Main Street. The Ride starts and ends at Murphy Brown’s Craft Beer Empourium, 9500 Main Street in Clarence at the corner of Main and Goodrich. We’re meeting at 6 and the ride leaves promptly at 7pm.

You may already be planning to ride, and may be one of the hundreds of riders who joined us last year at Murphy Brown’s for our first every Pedal Party in Clarence. If so, you most of what you need to already, but read on for parking and other tips. If not, we’ve got the 411 for you all right here.

If you’re interested in a more in-depth look at how these events got started in Clarence, Seamus Gallivan wrote a nice preview on the Slow Roll Buffalo website.

1. What is a Pedal Party?

A Friday night “Pedal Party” is a version of the Monday Slow Roll that takes place in the suburbs. This is going to be a fun group bike ride at a party pace, a bit longer than a Monday night roll. We’ll be following traffic laws and riding in support of a bike-friendly Main Street, and we’ll also feature some uniquely Clarence neighborhoods and scenery.

2. How many riders do you expect?

While rides in the City are drawing thousands as the weather has turned warmer, don’t expect to see that many here in Clarence. Good weather should bring out several hundred riders, which gives all the fun of a large group ride and allows the ride to move a bit more smoothly.

3. When should we arrive?

Plan to come at 6pm. That gives you a chance to relax, do a quick check of your bike, get something to eat and drink and relax to the music of DJ Ask Nice, who will be providing the pre-roll entertainment. The ride starts promptly at 7pm.

4. Where should I park?

Murphy Brown’s is located in Willow Square, a mixed use complex of shops and apartments. We ask that you don’t park behind Murphy Browns because people that’s where folks park that live at the property. We will have parking available across the street and there is parallel parking along Main Street and Goodrich Road.

5. What should I expect during the ride?

The ride will proceed at a “party pace,” which most riders should be able to keep with no difficulty. If you’re a bit slower, you will want to start at the front of the ride, while stronger riders should start towards the rear. Orange-shirted volunteers from Slow Roll Buffalo’s Squad will be managing the ride to keep the ride together, help riders avoid hazards and help keep everyone on the planned route. Please remember that we are riding along with traffic laws and we will encounter motorists along the way. You should listen to and follow instructions from Squad volunteers – they are there to help make your ride safe and enjoyable.

6. What’s planned for the afterparty?

Eating, drinking and dancing. We’ll great craft beer from Murphy Brown’s, Live music with Christopher Joel and food trucks The Cheesy Chick and Maria’s Bene Cibo will be on hand to handle your appetite. The kitchen at Murphy’s will also be open (but with a limited menu).

7. A word about our sponsors.

This event wouldn’t be possible without the support of our local community. We’d like to thank the following businesses and supporters who are helping make this FREE EVENT possible:

Host Sponsor:

• Murphy Brown’s Craft Beer Empourium

Gold Sponsor:

• Stephen Development
• Kulback’s Construction
• West Shore Brewing Company

Silver Sponsor:

• Stonewall Property Management

Bronze Sponsors:

• Emerling Insurance – an EMS Group Partner
• Eprie Design & Print Solutions
• Clarence Republican Party
• Kickstand Crafts

With two events yet to come, there’s still time to become a sponsor of our 2018 Slow Roll Series, which includes all three events with one sponsorship. You can download our sponsor form here or contact us at info@discovermainstreet.org for more information on how to support these FREE community events.